Marketing
From content creation to advertising, I have experience producing work that tells a story, resonates with audiences and gets your message across.
Whether one is creating a print piece, a website or other interactive project, a significant effort must be put towards both content as well as ensuring people see it. Once it’s understood whom the audience is, writing effective verbiage and choosing strong accompanying imagery is essential. The other half of the equation involves communicating one’s product/idea/campaign to the world using the vast arsenal of tools available. Areas of expertise include:
- Writing
- Photography
- Press Relations
- Traditional Marketing
- Events
- Email marketing
- Social media marketing
- SEO
- PPC
There are hundreds of popular marketing tools available at one’s disposal; specifically I’ve had great success utilizing platforms such as Facebook and Google for digital advertising, but much of the work boils down to both knowing how to properly write for one’s target audience and having an established network of colleagues to provide support and additional services.
Additional samples are available by request.
